How the Price Waterfall can Increase Profitability

What is the Price Waterfall? The “Price Waterfall” is a price optimization tool (or technique of analysis) that allows businesses to identify hidden costs. It is used to calculate the final revenue the company takes away from each transaction, by taking into account all ‘margin leakages’. This includes discounts, promotional […]

Favorite Gifts to Give From Nordstrom

Who’s holiday shopping during Cyber Week? My one-stop-shop has always been Nordstrom. Nordstrom does an awesome job in curating gifts for the whole family – kids, family, husbands, cousins, in-laws – you really can pick up something for everyone. In case you need some gift ideas, I’m sharing my top gifts […]